CASE STUDY
DTC home goods · UK
MOQ cut from 5,000 to 1,200 units. First UK shipment in 9 weeks. 12% landed-cost reduction.
Read story →
LYNXDOTS
— sounds like “links dots.”
LINKSEVERY DOT.
Factory-direct. Logistics-led. UK-based.
Every link in your China-to-Europe supply chain, in expert hands. A UK-based partner for European e-commerce sellers and wholesalers sourcing direct from Chinese factories.
6
dots connected end-to-end
100+
verified Chinese factories
0%
product markup — service-fee only
UK
based · same time zone as you
WHO WE SERVE
Two paths. One partner.
SIX DOTS · ONE PARTNER
Every link in the chain,
in expert hands.
Most agents sit at one point of the chain. We operate at every one.
WHY LYNXDOTS
Sharp eyes. Connected supply chains.
1.
Factory-direct, not agent-of-agent.
Most "China sourcing agents" online are layered on top of trading companies — adding 5–15% markup. We work from the source. Every supplier is a verified manufacturer.
2.
Trust earned from the factory side.
Before working for European buyers, we advised Chinese manufacturers. Factories know us, take our calls, offer preferential terms we pass on to you.
3.
Logistics depth, not just sourcing.
Years on the ground in international logistics — freight contracts, UK customs case files, warehouse fit-outs. Our advice is operational, not theoretical.
4.
UK-based — accountability where you are.
Same time zone, same business culture, same legal framework. Meet us in London, Manchester or Birmingham — not on a 4 a.m. Zoom call.
5.
Mandarin-fluent + commercially fluent.
On the factory floor we speak Mandarin and discuss spec, MOQ and lead time without losing nuance. In your boardroom we speak British commercial English.
6.
Service-fee model, transparent costs.
We charge a defined service fee — not a percentage of product cost. The factory invoices you at the factory price. No hidden markup.
SOURCING ISTHE FRONT DOOR.
Logistics is the house.
Years on the ground in international logistics built the muscle most “sourcing agents” simply don’t have. Our advice on which factory to use is also informed by which freight lane works for your SKU, which customs code minimises your duty, and which 3PL won’t squeeze your margin.
See how we work →FEATURED INSIGHT
SOURCING · 14 MIN READ
Sourcing agent vs.
factory-direct.
The structural choice that decides whether UK e-commerce sellers save 15–25% on landed cost — or quietly leak margin every shipment.
A practical 2026 guide on hidden markups, service-fee models, factory verification and how to migrate from agent-based to factory-direct sourcing without breaking your supply chain.
Read the full guide →QUICK ANSWER
“What’s the difference?”
A sourcing agent typically resells product at a 5–15% markup. A factory-direct partner like Lynxdots works on a transparent service-fee model — the factory invoices you at factory price; we charge for the work.
Read the full 3,200-word guide for the structural detail.
Recent work
View all →CASE STUDY
Amazon FBA · UK
Factory audit + FBA prep set up in the Midlands. Zero stock-outs in the first quarter; lead time cut by 18 days.
Read story →
CASE STUDY
Wholesale OEM · EU
Re-sourcing 14 SKU lines. Direct factory relationships. Annual landed-cost savings: 18%.
Read story →